Sambarella has been making New Yorkers dance for more than a decade as a professional DJ. In 2008, Sambarella was featured in New York Magazine and on LX-TV. The New York Post voted Sambarella Best DJ of NYC Latin lounges. The symbol is a fusion of Warhol-style pop art (New York),  Banksy-style stencil graffiti (Queens, NY) and the El Salvador flag/colours (her birthplace).

 

Astoria Music Now is a festival dedicated to promoting and showcasing artists of all kinds in Astoria, NYC. It was held at Hell Gate Social, a bar in Astoria named after the landmark Hell Gate Bridge.