HUMANI-T CAFE
Drawing cultures and countries together through the warmth of coffee
The Challenge
Client: Humani-T Café
Location: Halifax, Nova Scotia
Services: Branding, Logo Design, Graphic Design, Retail Packaging, Website Design
Humani-T Café was a celebrated Halifax destination renowned for its artisan house-made gelato, specialty fair-trade coffees, and extensive selection of global loose-leaf teas. With a name inspired by connection and global consciousness, the café needed a distinct visual identity that reflected its community-focused hospitality and ethically sourced offerings. The goal was to craft a memorable brandmark that linked the everyday café experience with an open, worldly perspective.
The Visual Concept & The World in a Cup
The Continental Coffee Emblem: Inside the circular rim of a freshly brewed cup of coffee, the delicate bubbles organically form the map of the Earth and its continents.
Warm Culinary Palette: Anchored by deep roasted espresso tones, warm golden cream, and organic earth tones, evoking the warmth of freshly roasted beans and natural tea botanicals.
